Week 6 - Rational

Rationale: For this assignment I created a two page website using HTML and CSS with one animated video (using After Effects and Photoshop) discussing the importance of plants and how vital they are to the health of us and our planet. My target audience was kids at a primary school age so old enough to know what Global Warming is and to be able to read efficiently etc. Therefore my main goals were to make it simple and easy to use but still bright, colourful and interesting. My illustrations are very simple with plain block colours and minimal shading inside a thin black cartoon-ish style outline. I think this style suits the audience I am aiming this at and gives it a fun vibe. My motion graphic also incorporates this simple style, with up beat happy music playing in the background again to give it a fun and chirpy feel. If I were to change anything for next time or do this all over again I would make a lot more effort to not leave things to the last minute - I was sick however I...